NEW

HONEY INFUSED
HEROES SET

Bestsellers that are strong alone, 
iconic together.

OUR SUSTAINABILITY PROMISE

OUR ONGOING COMMITMENT

We are committed to becoming a cleaner & greener Gisou. Our efforts — towards becoming a more sustainable company, to be held accountable and to never stop improving — focus on 6 key pillars.

EVOLVE OUR BEE-CENTERED APPROACH

We always prioritize bee welfare and let the bees guide our beekeeping practices to derive Mirsalehi Honey and Mirsalehi Propolis, our key ingredients, in a cruelty-free manner. This year, we continued — and evolved — our methods of support:

  • We only harvested surpluses of honey and propolis from the bees
  • We increased the variety of flowers the Mirsalehi Bee Garden to expand pollen & nectar sources
  • We added a second bee garden location in the Netherlands under the supervision of Negin’s dad

RAISE AWARENESS FOR THE IMPORTANCE OF HONEY BEES

Our mission is to raise awareness around how important honey bees are to our ecosystem. We aim to encourage more people to explore what beekeeping is all about. We do this by:

  • Offering aspiring beekeepers in our community the chance to become one through our e-learning program
  • Supporting local beekeepers through our Gisou Bees Project initiative
  • Encouraging our community to sow wildflowers every summer with our free flower seeds in all orders throughout Bee Season
  • Educating and training our retailers around the world

INCREASE BEE TO BOTTLE TRANSPARENCY

We continue to be transparent and keep you updated on all sustainable improvements and choices we make:

  • In addition to providing a full INCI list on the packaging of every product in our collection, we also include an FAQ section on each product page
  • Our Customer Experience team is online to share information about our formulas, packaging materials, our bee-centered approach and our manufacturing process

GREEN OUR PRODUCT FORMULATIONS

Without compromising on function and quality, we continually strive to make our formulations greener, using as many natural ingredients as possible.

  • Our Face Oil, Lip Oil and Scalp Treatment are all over 95% natural!
  • The Leave-In Conditioner, Face Oil, Lip Oil and Scalp Treatment check all the ‘Clean at Sephora’ boxes
  • We continuously review our existing product formulations to see if improvements can be made
  • We will continue to use actives that are COSMOS* approved to deliver naturally powerful formulas

*The COSMOS-standard defines the criteria that companies must meet to ensure consumers that their products are genuine organic or natural cosmetics produced to the highest feasible sustainability practices.

IMPROVE THE SUSTAINABILITY OF OUR PACKAGING

We remain committed to striking the right balance between aesthetics and the use of recycled, recyclable and biodegradable materials.

  • We ship all of our EU and UK orders in branded shipping boxes, which include a call to action to reuse and recycle with us
  • All of our secondary packaging and shipping boxes are made of FSC-certified paper
  • We reduced the sizing of our packaging and shipment boxes to increase efficiency
  • All of our packaging has recycling instructions and can be separated and recycled
  • We are developing refillable packaging solutions for our best-selling haircare products

REDUCE OUR CARBON FOOTPRINT

We actively work to reduce our CO2 footprint worldwide throughout our supply chain.

  • Our main manufacturing site is 100% Carbon Neutral, fully powered by solar energy and actively works to reduce trash and water waste
  • Our main shipping partner across Europe ships parcels that are 100% Carbon Neutral
  • We focus on partnerships with suppliers closer to our production facilities to reduce transport and therefore our CO2 footprint

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